ONIC came to us as a fast-moving challenger ready to look the part. The mandate: build a brand that feels unmistakably theirs, scales across every surface, and earns trust at first glance — in a market already full of noise.
We ran a full brand workshop, explored three distinct visual directions, then committed to a bold, high-contrast identity system: a flexible logo mark, a confident colour story, and a type voice that carries from billboard to button. The launch film series followed the same energy — each cut built to stop a scroll and start a conversation.
The result is a complete ecosystem: identity, motion, social content and living brand guidelines that keep everything sharp as the team grows.
They didn't just hand us a logo — they built us a whole world. Every touchpoint finally feels like us, and our customers feel it too.
Two ways to work with us. No compromises.
One engagement, scoped precisely and executed completely.
Flexible by nature. Scale up, slow down: we move with you.