We will tell you what won't work
You have sold the concept and you need it made. We scope it honestly and flag anything that won't survive a shoot day. You keep the idea. We make sure it survives contact with a camera.
We produce TVCs, DVCs, product films, brand films, animation, AI-led content, and campaign cutdowns for brands and agency partners.
A strong commercial does more than fill a slot. It gives your campaign a central asset — then becomes the cutdowns, digital versions, vertical edits, stills and platform-ready formats your media plan actually needs.
We think about that before the shoot, not after it.



The central story. Built to anchor the campaign.
Every project is different. Here's what's in our toolkit. You get what your production actually needs.
For a full shoot-to-delivery production, here's how we work. Coming in mid-project, or just need post? We start wherever makes sense.
With the concept locked in, we write a tight, engaging script and create storyboards that map out every frame — ensuring every second is optimised for impact.
The right talent and setting can make or break a commercial. We find the perfect cast and locations to match your brand, tone, and visual style.
TV commercials are unforgiving. One weak frame in thirty seconds shows. We shoot with the crew, camera package and lighting the concept actually needs, and nothing it does not.
Most of the film is decided in the edit. We cut, grade, mix and finish in-house, so the version you approve is the version that ships.
Every broadcaster and platform has its own spec sheet. We deliver to each one, checked and compliant, so nothing bounces back the week before air.
With the concept locked in, we write a tight, engaging script and create storyboards that map out every frame — ensuring every second is optimised for impact.
The right talent and setting can make or break a commercial. We find the perfect cast and locations to match your brand, tone, and visual style.
TV commercials are unforgiving. One weak frame in thirty seconds shows. We shoot with the crew, camera package and lighting the concept actually needs, and nothing it does not.
Most of the film is decided in the edit. We cut, grade, mix and finish in-house, so the version you approve is the version that ships.
Every broadcaster and platform has its own spec sheet. We deliver to each one, checked and compliant, so nothing bounces back the week before air.
The work has to be good. Whose name ends up on it is a separate conversation, and it is yours to have.
You have sold the concept and you need it made. We scope it honestly and flag anything that won't survive a shoot day. You keep the idea. We make sure it survives contact with a camera.
Some partners want us named. Plenty don't. Either way we stay off the credits, out of our own case studies, and away from your client.
Some jobs we run end to end. On others we are a second unit, or only the post pipeline. We are set up for all three, and we will tell you which one the job actually needs.
Grid worked diligently with a tight timeline to deliver an incredible video-to-video AI restyle of a very detailed video — in just 2 days. Very responsive, drove clarity along the way, and the final product was exactly what we were looking for. Looking forward to future collaboration.
The things clients usually ask about commercials.
Yes. Concept, planning, shoot, edit, sound, motion and delivery.
TVCs, DVCs, product films, brand films, animation and CGI, AI-led video, campaign cutdowns and photography.
Yes. We plan the master film, cutdowns, aspect ratios and stills together before the shoot, with the final deliverables agreed as part of the scope.
Yes, where it's the better tool — and we always say when we have. A generated film is animation. Beautifully made, computer-made, and not a photograph. We don't present one as the other.
Yes. We work with agencies and production companies regularly. Send approved boards and we scope and shoot them. Bring us in earlier if you want creative support instead.
Yes. We stay off the credits, out of our own case studies and away from your client. Say so at the start and it goes in the contract.
Yes, routinely. Send yours with the brief and we will have it back the same day.
Yes. We edit, recut and reformat existing footage for social, digital or campaign use.
It depends on the concept, the shoot, the crew, locations, talent, post, music and how many formats you need. We quote after the treatment stage, so the number reflects the actual film rather than a guess.
One campaign or a longer creative partnership. Same care. Same craft.
A film or a full campaign library. Scoped, quoted and delivered.
For brands making several films a year: a set number of production days and a standing crew.